I was contemplating about how I could increase the number of people who are familiar with our music. One way to do it is to spend a truckload of money on advertisement. Another way is to increase visibility on Last.fm, a music discovery webservice which tracks listening preferences, and makes suggestions to users.

So I thought, why not turn this into a little game. I call it the listening game. The goal of the game is to scrobble as many plays of paniq tracks as you possibly can.

The front page sports now a top ten of the most prolific paniq fans, sorted by their scrobbled play count on Last.fm. Everytime you listen to a paniq track, and the Last.fm plugin of your audio player notices it, your score goes up by one point. If you frequently listen to paniq, your name will show up on the front page for everybody to see, plus a link to your Last.fm profile.

I’m going to add a few more features to make the listening game a bit more exciting, such as badges or small prizes. Stay tuned. :)